"My grandad had a 6th grade education and knew how to work. He recognized that partnering with others who shared his vision was the best way to better his circumstances, and we have all benefited from the choices he made. At Cholla, we don’t give a damn about pedigree. If you have an idea, possess grit, humility, and a desire to better yourself and your community, we want to succeed with you."
- Gideon O. Powell